Redefining Retirement

Too young to retire? Too old for the Rat Race? Let's work on that. Join Gen X solopreneurs, creators, and side-hustlers getting the weekly mixtape of AI info, marketing yourself, and music and motivation to stay relevant, make some cash, and create a lifestyle you won’t want to retire from. You in?

Featured Posts

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How I Built a One-Person Business at 50 with Blogs and Newsletters

From a $40K Desk Job to Running a Business I Love: How Blogging and Newsletters Changed My Life

Corey Koehler

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Gen X: The Unexpected Winners of the AI Revolution

How the OGs of internet adaptation are perfectly positioned to profit from artificial intelligence

Corey Koehler

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Why Marketing Yourself After 50 Isn't Optional Anymore

Why 50% of employers don’t even consider an applicant who doesn't have an internet/social media presence

Corey Koehler

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Redefining Retirement Planning: My Career Change Story

How my midlife career change evolved into an early retirement

Corey Koehler

What 19 Job Changes Teaches You About Being Optimistic

See how an '80s kid survived 19 Job Changes, became his own boss, and is redefining retirement.

Corey Koehler

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What's a Blogletter? A Blog and Newsletter Business Idea for Beginners

Stay Relevant By Turning What You Know Into Influence and Income (Without Starting Over)

Corey Koehler

Newest Posts

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Can Starting A Newsletter Be Part Of A Gen Xer's Retirement Plan? Find Out

This week’s mixtape: newsletters as a retirement asset, AI productivity, smarter AI prompts, and a soul-shaking Bon Jovi remix.

Corey Koehler

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The Audience Analysis Strategy That Makes Your Message Stick

This week’s mixtape: cultural codes, audience analysis, flipping pain points, Dale Carnegie wisdom, Reddit rants, and The Eye Of The Tiger.

Corey Koehler

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AI-Proof Skills Every Gen Xer Should Double Down On

This week’s mixtape: AI-proof skills, spotting B.S., a new affiliate play, a creativity unlocker, and Stone Temple Pilots on repeat

Corey Koehler

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Why I’m Loving Riverside.fm These Days (Review)

My honest take on Riverside.fm—what works, what doesn’t, and why I’m sticking with it.

Corey Koehler

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The Five Pillars of Redefining Retirement: 2025 Gen X Retirement Planning

This week’s mixtape: staying relevant, playing offense, a little luck and an 80s music comeback?

Corey Koehler

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How I Broke Out Of The Wage Mindset (To Think Like An Entrepreneur)

This week’s mixtape: the mindset shift from hourly worker to entrepreneur, building assets, showing up daily, and some Pat Benatar to get you fired up.

Corey Koehler

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How to Build a Content Repurposing System And Bring Old Skills Back Into Play

This week’s mixtape: your compounding content system, why old skills still matter, using your strengths, and some good old fashioned 80s road trippin' music.

Corey Koehler

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The Business You Never Built, and the Stories You Forgot to Tell

This week’s mixtape: overlooked assets, LinkedIn leverage, missed momentum, a one-way door and a Van Halen combo platter

Corey Koehler

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Career Change at 50: The Price of Doing Your Own Thing (And the Cost of Not)

This week’s mixtape: midlife reinvention, compounding effort, energy shifts, and some Hall and Oates.

Corey Koehler

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A New Gen X Retirement Plan: Your Personal Brand Flywheel

This week’s mixtape: a new 401K, content compounding, attention ownership, offensive retirement portfolio and some Ozzy

Corey Koehler

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How to Attract Luck and Work You Love, Without Changing Who You Are

This week’s mixtape: individuality, meaningful work, creative breadcrumbs, and Jason Isbell

Corey Koehler

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Audience Building To Freedom And The Day I Got Escorted Out

This week’s mixtape: cubicle to camper, audience building, hidden leverage, and an overlooked Alanis Morissette line.

Corey Koehler